Wednesday, October 22, 2008

Not "Plastics." That's outdated. It's "Photo Calendars" now.

There are, as I write this, only 5,529,600 seconds left until Christmas presents -- and you just used a few of those reading that sentence. And a few more now. And now.

That sense of urgency you feel as those seconds tick away is you needing to begin thinking about shopping NOW, not 200 seconds from now, not even 20 seconds from now. The more time you spend NOT thinking about Christmas presents right now, the more likely it is you're going to screw it up when you finally rush out at 9:00 a.m. on December 23 to buy presents.

I will save you valuable seconds by giving you a great idea for a present, right now, right here (I had to say it that way to avoid lawsuits from Jesus Jones. They're very litigious for a one-hit wonder.) The idea I've got for you is two words

Photo Calendar

Brilliant, isn't it? You've got to get presents for Grandma and Uncle Dick and that cousin of yours that nobody ever talks to much, the one you think maybe got married, and you don't know what to give them. So avoid the tacky ornaments or boxes of cashews, and instead, get together 12 photos of the family -- you have some from that reunion or when you were kids -- and have some high-quality photo calendars made up at VistaPrint. VistaPrint will make you a custom photo calendar that your loved ones will say "Awwww," and get all teary-eyed when they realize what a sentimental ol' guy or gal you are.

You business people -- think sentiment has no place in business? You're right -- it doesn't. But photo calendars do; order up a photo calendar featuring shots of your building, your products, your people, and send it to your customers and clients and I guarantee you they'll hang that up and you will be selling yourself to them 365 days a year.

That's 31,536,000 seconds of self-promotion for a business, or 31 million seconds of love sent to a family member. And those seconds are ticking away now, so get over to VistaPrint and begin making your custom photo calendar today. (VistaPrint does cards, stationary, announcements, and other stuff, so bookmark it while you do the calendar, and keep going back there for your other printing needs.)

1 comment:

Dual Action Cleanse said...

love to do this stuff